Blustyle at Coverings 2023

Showcasing contemporary and sophisticated ceramics inspired by the finest elements of nature

Coverings, which this year will be held in Orlando (Florida) between the 18th and 21th of April, is the largest international trade show for the ceramics and natural stone industry as well as their processing in North America, with exhibitors from over 20 countries and more than 12 thousand visitors.

Blustyle, during this event, will present its most innovative products ranges that best represent the beauty and quality that the brand stands for. Blustyle offers high-end collections with a contemporary style that are the epitome of elegance and aesthetics. Ranges that draw inspiration from the study of colors and materials best suited to enhance the different requirements of domestic and public spaces. Refined wood, stone and marble effects that enhance the most compelling aesthetic ceramic features to create unique spaces.

At Coverings, Blustyle will present 2 collections: Blow and Advantage.


First and foremost, the event in Orlando will see the launch of Blow by Blustyle interpreting the transformation of the material, maintaining the relationship between past and future firm and incorporating in the product the elegant nature with the lived environment. An expressive collection, characterised by the most peculiar and distinctive traits of a material capable of going far beyond fashions and styles. A cement effect that is expressed through elegant surfaces and great realism, with a harmonious aesthetic movement, both in the tone passages and in the graphic texture, rich in suggestions although always composed and refined.

The collection consists of an elegant version - Flat - characterised by a uniform colour enriched by shadows and delicate chromatic variations to recall the darker shades that are created on the surface of the concrete; and a rustic version - Crust - with graphics rich in details and an accentuated chromatic movement, as if it were obtained by lateral peeling that highlights the transition from slab to slab. Blow’s Flat and Crust finishes have Safetouch technology that makes the surfaces universal, adapting them for booth indoor and outdoor use.

For both versions these are technically superior ceramic surfaces: thanks to advanced applications, the material is at the same time soft to the touch, does not get dirty because it is compact, non-absorbent and highly resistantFour shades, from lighter shades of white and beige as in Dust and Ground to the darker shades of grey and anthracite in Cement and Smoke.

A widely explored material for interior design, concrete thus finds space in the Blustyle range in a ceramic collection that offers strength and durability, as well as tactile charm and a sober, minimalist aesthetic, able to give life to rooms full of modern character.

Advantage, is the series featuring the mix of different textures derived from different natural stones. The classic texture of slate is adorned with sharp marble filigrees and limestone inclusions. The grain that characterizes limestone arises in the form of articulate concretions that enrich and complete the texture. The result is elegant and contemporary, a perfect balance between multiple mineral surfaces that are beautifully blended together.

Blustyle’s participation in this eagerly awaited American event confirms the brand desire to support its international vocation, capable of satisfying the needs of a cosmopolitan and demanding market in search of flawless technical solutions with a refined style. A true and exceptional example of Made in Italy.

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